TisreoCare — Editorial Policy & Process

Effective date: October 22, 2025

Applies to: All content, including articles, guides, checklists, graphics, newsletters, comments/UGC moderation, and social posts.
Scope: Global audience; inclusive of EEA/UK/California/Québec compliance where applicable.

1) Editorial Mission & Coverage Map

TisreoCare provides practical, compassionate guidance for everyday wellbeing with a focus on:

  • Heatcraft / Heat‑Resilient Living & Quiet Cooling
  • Sleep Ecology & Soundscapes
  • Care Routes & Accessibility (Step‑Free, Low‑Stress Commutes)
  • Aging Solo Playbook & Micro‑Care Networks
  • Respiratory‑Friendly Homes (Air, Dust, Mold)
  • Kitchen Commons & Budget Nourishment
  • End‑of‑Life Doulas & Last‑Mile Kindness
  • Men Stepping into Care (Sons, Brothers, Dads)

We publish how‑tos, checklists, decision aids, and toolkits designed for constrained realities (time, energy, budget, mobility).

2) Roles & Accountability

  • Editor‑in‑Chief (EIC): Owns policy, final sign‑off on high‑stakes content.
  • Managing Editor (ME): Calendar, workflow, SLAs, QA, corrections.
  • Section Editors (SE): One per coverage area; assign, coach, and approve.
  • Subject‑Matter Reviewer (SMR): Clinician/engineer/architect/respiratory or accessibility specialist; reviews claims and safety guidance.
  • Fact‑Checker (FC): Line‑by‑line verification and source grading.
  • Accessibility & Inclusion Editor (AIE): WCAG 2.2 AA checks; plain‑language pass; inclusive language; trauma‑informed review for end‑of‑life/care topics.
  • Copyeditor (CE): Style, grammar, headline hygiene; reading level.
  • Legal/Compliance (LC): Flags risk in health/safety/route advice; DSA/notice‑and‑action; rights & licenses.
  • SEO & Data (SEO): Structured data, intent matching, non‑clickbait optimization.
  • Illustration/Design (ID): Informational graphics; alt text; contrast.

Conflict of interest (COI): All contributors disclose financial interests, employment, gifts, sponsorships, or paid speaking in the past 24 months. Disclosures appear on author pages; articles with material COIs are reassigned or double‑reviewed

3) Evidence Standards (What qualifies as a claim)

We classify all assertions into Claims and tag them with an Evidence Grade:

  • A — Strong: Systematic reviews/meta‑analyses; high‑quality RCTs; authoritative standards (WHO, BIS/IS, ISO, ASHRAE, ICMR, CDC, NICE). Recency: 5 years (or later if still current).
  • B — Moderate: Cohort/case‑control studies; engineering/field studies with adequate controls; well‑accepted guidelines from national bodies.
  • C — Emerging/Expert: Mechanistic/bench studies; small uncontrolled trials; expert consensus; reputable trade standards; community best practice.
  • D — Anecdotal/Experiential: Writer’s experience or community reports (clearly framed as narrative, not directive).

Rules:

  • Health or safety directives must be A or B. If only C exists, mark as “Preliminary—consult a professional.”
  • Provide citations at the point of claim (inline link + year). Use primary sources wherever feasible; avoid press releases and content farms.
  • Include contraindications and “When to seek urgent help” boxes for health/safety topics.
  • Environmental/engineering advice states assumptions (climate zone, housing type, budget).

4) Style, Language & Accessibility

  • Reading level: Target Grade 8–10; break complex concepts with glossaries, callouts, and diagrams.
  • Units: Provide metric + imperial where relevant. Temperatures: °C (primary) with °F in parentheses. Airflow/noise: m/s, ACH, dB(A).
  • Dates: Use 22 Oct 2025 to avoid ambiguity.
  • Tone: Warm, precise, non‑patronizing; trauma‑informed for end‑of‑life content.
  • Inclusive language: People‑first; avoid gendered assumptions; name care roles beyond family ties.
  • Accessibility (WCAG 2.2 AA):
    • meaningful headings (H1–H3), lists, descriptive link text;
    • alt text for every non‑decorative image;
    • sufficient color contrast;
    • avoid “click here”;
    • captions/transcripts for A/V;
    • avoid flashing/auto‑playing media.

5) Sourcing & Citations

  • Source hierarchy: 1) Primary literature & standards → 2) Government/standards bodies → 3) Academic or clinical sites → 4) Trade/NGO white papers → 5) High‑quality news with primary citations.
  • Out‑of‑date cutoff: Prefer sources ≤ 5 years old unless foundational.
  • Prohibited: Unverified AI‑generated content, pay‑to‑play journals, undisclosed sponsored materials, anonymous health advice.
  • Linking: Link to the exact document/section; include archive link for volatile pages.
  • Reference box: Each article ends with “Sources & Notes” listing at least title, publisher, year, and persistent ID (DOI/ISBN/standard no.).

6) Visuals & Illustrations

  • Purpose‑built diagrams favored over stock. Depict routes, layouts, airflow, shade, noise paths.
  • People images: Only with explicit consent and model releases; prefer non‑identifiable scenarios where possible.
  • Safety: Do not depict unsafe practices.
  • Alt text: Written by ID, reviewed by AIE.
  • Color: Avoid meaning‑only color; add labels/patterns.

7) Editorial Workflow (SLA‑driven)

Stage 0 — Pitch & Acceptance (SE, ME)

  • Fit to coverage map; audience constraint (time/budget/mobility) stated; evidence outlook feasible.

Stage 1 — Pre‑Brief (SE, Author)

  • Goal, audience, success metric; claim list with target Evidence Grades; risk level; stakeholders; intended calls‑to‑action; related checklists.

Stage 2 — Research Dossier (Author, FC)

  • Source list with hierarchy; key tables/figures; assumptions; expert interview notes; conflicts disclosed.

Stage 3 — Draft v1 (Author)

  • Required blocks: Summary, Checklist, Step‑by‑Step, When to seek help, Cost/Time/Skill badges, Sources & Notes.

Stage 4 — Fact‑Check Pass (FC)

  • Line‑by‑line verification; add citations; assign Evidence Grades; verify numerics and units.

Stage 5 — Specialist Review (SMR)

  • Technical/clinical validation; safety flags; regional caveats (climate zone, building codes).

Stage 6 — Accessibility & Inclusion Pass (AIE)

  • Plain‑language edits; alt‑text review; WCAG checklist; readability score.

Stage 7 — Copyedit (CE)

  • Style, grammar, headline/subhead QA; reduce reading level if needed.

Stage 8 — SEO & Metadata (SEO)

  • Intent‑matched title/meta; schema.org type (Article/HowTo/FAQ);
  • slug length < 60 chars; canonical set; internal links added; no clickbait.

Stage 9 — Legal/Compliance (LC, as needed)

  • Risky topics (health claims, route safety, end‑of‑life) require LC sign‑off.

Stage 10 — Final Sign‑Off & Publish (SE → ME → EIC for high‑stakes)

Stage 11 — Post‑Publish QA (ME)

  • Mobile/desktop render; link checking; page speed; consent modes.

SLA Targets

  • Standard guide: 15 business days E2E.
  • High‑stakes/safety: peer priority, publish within 5–10 business days after dossier.
  • Fast update on critical error: ≤24 hours (see §9).

8) Update Cadence & Triggers

  • Scheduled reviews:
    • Heat, air quality, mold, accessibility routes: every 6 months.
    • End‑of‑life/legal paperwork & benefits: every 3 months.
    • Sleep ecology, budget nourishment, men‑in‑care skills: every 12 months.
  • Trigger events: New standards/guidelines, product safety recalls, major climate advisories, significant reader reports.
  • Each page shows “Reviewed” and “Updated” dates and a changelog.

9) Corrections & Transparency

  • Triage:
    • Critical harm risk: Correct/update and annotate within 24h.
    • Material factual error: 72h.
    • Minor clarity/typo: 7 days.
  • Labeling: Add a Correction or Update note at top + changelog entry at bottom.
  • Archive: Preserve prior versions; link via “View previous version.”
  • Reader reports: Dedicated form; acknowledge within 2 business days; publish resolution.

10) Disclosures, Bylines & Ownership

  • Bylines: Author + Editor + Fact‑Checker + Specialist Reviewer listed with credentials and COI summary.
  • Independence: We do not accept paid placement, sponsorships that dictate editorial outcomes, or undisclosed affiliate commissions. If we ever use affiliate links, they are clearly disclosed, and FC/SE independence is preserved.
  • Usage rights: We hold copyright in original content. External images/standards are credited with license terms.
  • Changelog: Each article ends with version history (date, editor, change scope).

11) UGC & Moderation (incl. EU DSA)

  • Comment policy prohibits health misinformation, abuse, discrimination, illegal content, and unsafe practices.
  • Notice‑and‑Action (EU): EU users can report illegal content via our form; we issue Statements of Reasons for restrictions and, where required, file them to the DSA Transparency Database.
  • Appeals: Users may appeal moderation decisions within 30 days; SE + LC review appeals.

12) Safety Boxes & Legal Disclaimers

  • All health/safety pieces include “Not medical advice” banner and Emergency callout.
  • Route/commute advice includes local‑conditions disclaimer (infrastructure, security, public works).
  • DIY/repair guidance states skill level, tools, and PPE; suggest professional services where risk is non‑trivial.

13) Ethical SEO & Data

  • Optimize for intent and clarity, never for clickbait.
  • Use schema: Article, HowTo, FAQ, BreadcrumbList.
  • Outbound links to commercial pages use rel=”sponsored”/”nofollow” when appropriate.
  • Respect robots/meta directives for user privacy and legal compliance.

14) AI‑Assisted Workflows (Guardrails)

  • Generative tools may assist with ideation, outline structuring, and grammar only.
  • Prohibited: AI‑fabricated facts, quotes, or citations; AI‑generated medical or legal advice; undisclosed AI‑images of people.
  • All facts are human‑verified. We disclose AI assistance when material.

15) House Style Quick Sheet

  • Numbers 0–9 written out in narrative; 10+ as numerals.
  • Use en‑dashes for ranges (e.g., 6–8 hours).
  • Decimal punctuation: dot (0.5).
  • Currency: ₹ then ISO (INR) on first use when relevant; show local equivalents if audience‑critical.
  • Spelling: International English; honor local names and diacritics.

16) Templates

16.1 Pre‑Brief (required)

  • Working headline + alt headlines
  • Audience & constraints
  • Key outcomes & measures of success
  • Claim list + target Evidence Grade (A–D)
  • Risks & mitigations
  • Visual plan (diagrams/alt text needs)

17) Governance & Review

  • Policy reviewed annually or on regulatory change.
  • Training for new contributors includes: evidence standards, accessibility, fact‑checking, and COI.
  • ME maintains an editorial register: assignments, due dates, reviewers, COIs, and status.

18) Contact

Editorial questions: editor@tisreocare.com
Corrections & moderation: contact@tisreocare.com
Privacy/DSA notices: contact@tisreocare.com